Caz Gaddis helps creatives and entrepreneurs to “craft their real self into their ideal self” through purposeful, personal brand storytelling strategy and breakthrough coaching. She launched SelfCrafted™ Media, LLC to serve people who are totally into crafting their purpose. Caz gives them tools and and shows perspectives which will help guide their multi-pronged, passionate goals, while aligning both their personal and professional brands. She’s also the founder and host of “I am SelfCrafted™: A Personal Branding Podcast,” where social media marketing meet self-actualization.
Before launching her own brand, she was part of a global team that worked for a well-known international brand, that struggled to keep track of their digital presence and foster positive relationships with their consumers around the world. The team’s insights and recommendations gave the client awareness and an actionable strategy for two dozen projects and regions!
She earned her Bachelor’s of Public Relations from Florida Gulf Coast University in 2009 and will graduate this fall with a Masters in Social Media Marketing from the University of Florida. Since 2010, she has helped to produce several music videos, shorts, a TV show and a feature film alongside her husband, Les Gaddis.
When she’s not helping creatives, coaches, speakers and entrepreneurs craft purposeful, personal brands, you can find her on a film set, recording a podcast episode, completing graduate coursework, working out at her local CrossFit box or hanging out with her husband and their six rescue fur-babies.
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