Google Tag Manager Setup, Tracking and Optimization Services
Tracking visitor behavior is the only accurate way to measure whether your marketing and sales approach is working or needs help. At Rocks Digital, we use Google Tag Manager to track goals, forms, conversions and more. Unfortunately, most small businesses all across the United States just don’t realize the power of tag management. But with our Google Tag Manager setup and tracking service, we can help you harness the power of digital marketing and sales data.
We Can Help With Google Tag Manager Setup & Tracking
If you aren’t tech-savvy, the idea of setting up code on your website might fill you with dread. But don’t worry – Rocks Digital has you covered. We’ll painlessly set up Google Tag Manager without making any changes to the front end of your site.
Reliable Google Tag Manager Setup
Take a look below at what the setup process includes:
- Create a Google Tag Manager account.
- Create a container to enable simple tracking.
- Install and publish the code on your website.
- Test Google Tag Manager for errors.
Implementing a Google Tag Manager Tracking System
Tracking is one of the main benefits of Google Tag Manager. Whether you want to track specific goals, sales conversions, button clicks, form submissions or other information, you can get set up quickly. To track this information, Google Tag Manager works with Google Analytics to implement tags, triggers and variables.
As part of a unified system, tags collect and measure data across marketing, analytics, advertising and other platforms. Triggers are defined events that will alert your tags to record data. Using variables is a method of capturing additional data, such as the cost of a sale when a trigger records (or tags) a conversion.
Tracking and optimizing your website can be complicated, but we can simplify this entire process. Essentially, the improvements made to every aspect of your online sales and digital marketing will be significant. Rocks Digital will ensure you get all the benefits of Google Tag Manager, without the stress of coding and data analysis.
Common Google Tag Manager Setup & Tracking Questions
What are some of the common uses for Google Tag Manager?
Almost every website, online sales and digital marketing action can be tracked in Google Tag Manager. Popular examples include button clicks, file downloads, cart abandonment, website engagement, checkout conversions and much more.
Will Google Tag Manager work with my WordPress site?
Yes. We can set up Google Tag Manager using WordPress and many other content management systems.
How do I track conversions in Google Tag Manager?
To track conversions in Google Tag Manager, you need to set up conversion tracking tags that fire when users complete specific actions on your website, such as making a purchase or filling out a form. You can then use this data to optimize your website or app for better conversion rates.
Our Expert Digital Marketing Team Understands Google Tag Manager
If you’re looking for a reliable digital marketing team, Rocks Digital is here to help. We can develop a Google Tag management system that works for your business. To get started with Google Tag Manager and for other digital marketing help, call (214) 989-7549 or contact us online.