Rocks Talks 2017 Archives – Rocks Digital

Host of The Dean’s List, Dean Lindsay, to Inspire and Motivate in His Rocks Talk at Rocks Digital 2017

Rocks Digital — Thu, 04 May 2017 14:52:55 +0000

Dean Lindsay is a Business Author, TV Host, Sales and Customer Service Speaker. An authority on harnessing human potential and creating authentic business growth, Dean is an engaging and highly sought-after business consultant with over 17 years of experience helping build Engaged, PROGRESS-Based Cultures.

He believes that “progress is change but not all change is progress.” Dean advocates that people become Progress Agents and “Be Progress.”

His three books, Big PHAT Goals, The PROGRESS Challenge, and Cracking the Networking CODE have sold over 100,000 copies worldwide and have been translated into Chinese, Hindi, Polish, Korean, Spanish and Greek.

A couple bits of trivia about Dean: he served as LeAnn Rimes’ on-set acting coach on both a Hallmark Movie of the Week and the soap opera, Days of Our Lives. Plus he played one of the bad guys in TWISTER, the Warner Brothers blockbuster.

He lives in the Dallas suburbs with his wife Lena and their two strong, wonderfully nutty daughters, Sofia and Ella.

Presentation Details

Big PHAT Progress

How can you achieve big PHAT progress if you don’t really understand what progress is?

Learn how to:

Make wiser, more progress-based decisions
Commit to the habit of strong progress-based action
Actually reach goals – both professional and personal

In this Rocks Talk, Dean will define what progress really is, explore and explain the 6 P’s of progress, and how they translate into everything you do each day to achieve your big PHAT goals!

Do You Want to Achieve Big PHAT Progress? @DeanLindsay Shares How at #RocksDigital 2017!
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Dave Carberry, Geo-Targeting Ad Specialist, to Present Rocks Talk on Geo-Targeting in a Mobile World

Rocks Digital — Thu, 27 Apr 2017 14:32:45 +0000

Dave Carberry is the Founder and CEO of Washington/Baltimore based Enradius, specializing in geo-targeted ad placement. Dave started his career in television and radio at various companies including CBS, Scripps, and Infinity. He has worked with well-known personalities like Ken Rosenthal, Glenn Beck, and Howard Stern.

He went on to help grow a regional web development firm, learning SEO and spawning products like Targetware and Instantposition.com. He also helped create web presence for rising bands like rock/jam group O.A.R. and went on to head-up product sales and lead the search division at AOL’s Ad.com. He was the first regional digital director for Radio One based in Washington DC.

Dave is innovative and enjoys brainstorming with SMBs as well as start-ups to create a unique identity to stand out. He has even written a couple of children’s travel books. Dave lives in Baltimore and travels around the country speaking at conferences and working the Enradius client base.

Presentation Details

Geo-Targeting in a Mobile World

Mobile marketing and geo-targeting have exploded, and it’s no secret that our mobile behaviors are getting tracked more than ever. Google and Facebook are dominating the marketplace with strategies to engage audiences and generate billions in ad revenue, while companies like Verizon are trying to reinvent and capture the marketplace with audience data and segmentation. Dave will explore the various ways companies are capturing your habits online and in-store. He will also explore what’s next for targeting in the dominating mobile and video landscape, and how to reach an ever-moving audience in their homes.

Explore Geo-Targeting #Mobile Behaviors at #RocksDigital 2017 w/@davecarberry, CEO of @Enradius
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Damon Gochneaur to Present Rocks Talk on the Near Me Evolution at #RocksDigital 2017

Rocks Digital — Wed, 12 Apr 2017 15:54:53 +0000

With a background in B2B lead gen and affiliate marketing, Damon Gochneaur, founder of Aspiro Digital Marketing Agency, has spent nearly a decade entrenched in helping businesses get more out of digital. AdWords & Analytics certified, running Facebook ads campaigns since 2008, Damon is platform and channel agnostic, willing to seek out his audience wherever they may roam.

From Lead SEO to Director of Marketing, Damon has worn many hats while spending the last 8 years working with everything from local service businesses to international brands, helping to drive business goals and align marketing spend with ROI and ROAS.

He also cherishes his role as husband to a wonderful wife and father to three kids that never cease to amaze him.

Rocks Talk Details

The Near Me Evolution

Nothing in search is static, and that includes user behavior. As technology and media evolve, users are adapting and evolving as well. These changes have created a “near me” evolution. And in order to compete, local businesses must evolve too.

Near me searches have been one of the largest single sectors of search traffic growth for the last 3 years. This coincides with the mobile tipping point reached in the summer of 2015 when mobile searches eclipsed desktop searches in the U.S.

In this Rocks Talk, Damon will explore strategies that digital marketers and local businesses must know and employ to compete in this ever-changing “Near Me Evolution.”

.@DamonGochneaur to Present Rocks Talk on the Near Me Evolution #RocksDigital 2017 #SEO
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